Ari Emanuel’s William Morris Enterprise is claimed to be within the game to shop for Sports Illustrated, considered one of four former Time Inc. titles that the current owner Meredith is auctioning off.
Mark Shapiro, WME president and a onetime executive vice chairman and programming director at ESPN, is claimed to be driving the deal, sources tell Media Ink.
SI made about $13 million remaining year, resources mentioned. Meredith is said to be on the lookout for up to $2 HUNDRED million for the name, but some think the fee may soften as suitors perform due diligence.
In The Meantime, the other three titles in the sell-off — Time, Fortune and Money — also are drawing passion as round two draws to a close on the finish of the month.
Michael Loeb, who co-founded the magazine marketing firm Synapse Team, which was once offered to Time Inc. 12 years ago, is now an funding banker operating Loeb & Co.
He is said to be eyeing Fortune and Cash. he’s the son of the legendary magazine editor Marshall Loeb, who edited both Money and Fortune. He retired in 1994 and gave up the ghost ultimate December.
Emanuel and Loeb join a host of other suitors together with Jay Penske at Penske Media, Jimmy Finkelstein, who owns the Beltway newsletter The Hill, and Liam Lynch, who runs the undertaking capital firm Studio VC.